So Now You’re A Graphic Designer: A program to help non-designers create badass visual communications for your clients and businesses

 

Have you heard this story before?
Hey Angie, I know you have a ton of work to get through, our quarterly corporate outings to plan, keeping our ever changing executive bio’s up-to-date, BUT … now we need you to handle an additional role. Congratulations you are now our brand new graphic designer and I need all of our marketing pieces to look award winning even though you have no training in graphic design.

Almost everyone I’ve talked to can relate to that story so I decided to rescue the world from unwilling and misled graphic design title holders by creating the program So Now You’re A Graphic Designer. This is for those who have been told they are now responsible for the company’s marketing materials, brochures and other communications and are anxious because they don’t know what they need to know to do the job at the level that’s expected of them. If you describe yourself as “just good enough at design to be dangerous” this is for you as well.

Why listen?
I’m a seasoned graphic designer and owner of Chad Wagner Design. With over 17 years of design experience, I specialize in providing Engineering and Architecture firms powerful marketing essentials that equip them to attract more prospects and effectively connect with customers. I’ve earned a Bachelor’s degree in visual communications and have worked for and with a variety of companies – from small boutique design shops to Fortune 500 companies including; Cerner, Terracon, Lockton, Allstate Consultants, Needham DBS, Buick, The PKD Foundation and John Deere, to name a few.

Program Takeaways:

  • You’ll learn what distinguishes a good graphic designer from a non-graphic designer
  • How to establish a clear design process
  • The basic ideas, roles and hacks that will help you become an exceptional non-designer
  • You’ll walk away with tools to create badass visual communications for your requesters and businesses

TalentlessA program that explores the “other things” that are essential to your creative career

 

Many creative people feel that their technical skill, or talent, is the only thing that matters in their trade. As a result, they completely ignore the other skills that are essential in having successful business relationships and a thriving career. The purpose of this presentation is to equip creative professionals with the attitudes, principles and non-creative skills they need for better collaboration, professional presence, interviewing, communication, responsiveness, and reliability.

The more colleagues I’ve talked with about this subject the more I’ve realized how important and overlooked the “other things” are with creatives. I’ve combined countless interviews with professionals in the creative and hiring space with my own experiences to create the program Talentless: Exploring the “other things” that are essential to your creative careerThis program is designed to help creatives;

  • understand their careers depend on a whole lot of other things besides talent
  • to arm professionals with tools so they are able to compete at a higher professional level regardless of whether they are an employee or solopreneur
  • learn effective ways of communicating and selling themselves with real-life examples from various professionals within the creative community

Why listen?
I’m a seasoned graphic designer and owner of Chad Wagner Design. With over 17 years of design experience, I specialize in providing Engineering and Architecture firms powerful marketing essentials that equip them to attract more prospects and effectively connect with customers. I’ve earned a Bachelor’s degree in visual communications and have worked for and with a variety of companies – from small boutique design shops to Fortune 500 companies including; Cerner, Terracon, Lockton, Allstate Consultants, Needham DBS, Buick, The PKD Foundation and John Deere, to name a few.

Program Takeaways:

  • Specific examples and real-world advice from creative directors, designers, coaches, business owners, marketers, trainers and more
  • Outline simple techniques and practices for creative professionals to use when selling themselves to potential clients and colleagues
  • Build creative’s confidence in their abilities to communicate with other people outside their comfort zone
  • Share raw, true, and sometimes humorous stories illustrating the right (and wrong) ways to have professional conversations